MLM – Multi Layer Marketing
Network marketing, pyramid marketing – call it what you want.
Many people think that it is a scam, an unethical way of selling a product.
In fact, in many cases there is hardly any product involved and you are simply selling opportunities for people to take money from other people (this is when it borders on the illegal). However, whatever you think of MLM (Pro, if you’ve made money with them, definitely Con, if you feel like you’ve been ‘scammed’ by one, Neutral I guess, if you don’t know what I’m talking about!) They are here to stay and I am glad of it.
I am a fanatic, a BIG fan of networking and regardless of your past experiences (good or bad) you should be too if you are involved in any kind of internet business…
It doesn’t matter if your business has nothing to do with MLM – you don’t like the concept, you may think too many people end up as ‘victims’ and only the people at the top make real money.
It doesn’t matter if you think you’ve been ‘scammed’ yourself, or if you know someone who feels they have.
It doesn’t matter if you’re sick of seeing so many MLM schemes every time you surf the internet (each one promising more and more easy riches).
It doesn’t matter if you (like me) hate all the HYPE and web page headlines showing mansions and sports cars and $100.00 bills, and all the outrageous promises of effortless untold wealth.
And it doesn’t matter if you’ve tried many times in different MLM programs and have yet to make your fortune (keep it up, maybe one day!) – But whatever it is, while you’re spending your money trying, you’re helping us EVERYONE!…All of us who are involved in the GIANT Internet Business Club.
If you have an online business, ANY online business…you’re just a part of this HUGE ‘Club’…! And as members of this massive ‘club’, we should all help each other, for our benefit. Whatever your opinion is about MLM, networking schemes and pyramid schemes, keep it to yourself, for your own benefit! In fact, regardless of what you think, you should embrace and extol the virtues of MLM.
I have often seen misinformed advertising bemoaning the fact that too many MLM schemes leave too many ‘victims’ (poor fools who believed the hype and bought high cost MLM programs, got out of range and just gave up. ).
But should we feel sorry for these supposed victims? – No way….!
Granted, we can feel a little sympathy that they initially lost some money, but (unless they are total losers who just give in at the first problem they encounter) they are NOT ‘victims’ who, in the long run, won! Gained from experience and knowledge gained (which ALWAYS costs money) and they will know what to expect next time and will act and plan accordingly (and in the future ignore the Hype). And while they are learning and paying for knowledge, they are putting more money into the ‘Internet Club’. Which benefits EVERYONE…
If you sell knitting patterns, or grandma’s recipes, or Bonsai tree fertilizer, or information on how to stop your dog from chewing your slippers, you still have to praise MLM… Why?
Because unless you are only selling to your friends and family, you will be advertising and promoting your business and whether you use advertising or not, you are bound to see and learn from professional MLM marketers.
However, the BIGGEST advantage of MLM, for all of us, is, of course, that it recruits more and more people into our ‘Internet Club’: people who buy and pay monthly membership fees… which of course goes to other people. that they then have more money than they used to, and then they have some purchasing power, and then they can afford to buy THEIR products!
When you break it down to its simplest form, MLM is just a way to share the wealth. The product, whatever it is, is totally secondary to the creation of money. And then this money is distributed among other businesses. And as long as the MLM people keep thinking of new schemes, programs and systems, and keep thinking of new advertising techniques (even if they use hype), and keep recruiting new people for our ‘Internet Club’, they bring in more money. on it: We can ALL look forward to a prosperous future in our online businesses, regardless of what we sell.
So avoid being self-centered and using whatever negative aspects of MLM you can conjure up to promote your own product, because you’re only doing yourself a disservice in the long run anyway… Actually, if you want to be selfish to get your sales, you should encourage more people to join MLM programs, not warn them against them. If you want to target MLM ‘victims’ to test your ‘superior’ services, then surely the more ‘victims’ there are, the better for you anyway.
However, as we have seen, there really are no ‘victims’ in MLM (unless they are self-made ‘victims’) – yes, some people will inevitably lose money and some will give up disappointed, but joining MLM programs and fall because all the hype and excitement is just part of the online business learning curve and IF you are prepared to learn your failure in MLM should be analyzed and you should learn from it you are much more likely to end up successful in the future. . In fact, I BET that many people who initially ‘failed’ in an MLM program went on to become very successful internet entrepreneurs. Hell, I’m one of them!
So, let’s hear it for Networking! And to all critics and critics of MLM systems I say: focus on your own products (if they are that good?) instead of harming EVERYONE else with ‘holier than you’ criticism of others’ businesses.