It’s powerful. It’s effective. You can explode your business. So what is an internet network marketing business anyway? The Internet network marketing name is a combination of two industries: Internet marketing, a term used to market a product or business on the Internet, and network marketing, a term used to market a product or opportunity using word of mouth.
If you’ve been in network marketing for a while, chances are someone in your upline has told you that there’s no possible way to build a successful network marketing business online and the only way to do it is to make a list of everyone you know on planet earth, call them and offer them the chance to partner with you on your business opportunity. Well, this is one way to do it, but doing it this way also limits your access to the set of resources that can help you build your network marketing business faster and with less rejection if you know how to do it right.
Now we all know that social media is HOT, HOT, HOT! I mean smoking HOT! You may be wondering if you can really build your network marketing business on the internet when all you’ve been taught was how to reach your warm market and hand out flyers at the mall.
Well, I’m going to show you what it takes to start succeeding in your Internet Network Marketing business, how to do it right, and how to use the Internet to ATTRACT people who already know about Network Marketing, want the best in it, understand its power, and are willing to work for it.
Ask yourself this question… Isn’t the best person to recruit into your network marketing business someone who WANTS to be successful?
5 Steps to Start Your Internet Network Marketing Business
1. Set up a blog!
This is the hub, your online headquarters. This is where you create and distribute all the content you create online. I highly recommend that you use a self-hosted WordPress blog. Because? With a WordPress blog you own your content and since you are in business for yourself, don’t you think you should own your own content? I mean you can get a free blogger or WordPress.com blog BUT this means they can remove your content if you violate any of their terms or policies.
So if you are a serious internet network marketer, it is best to get a domain name from sites like godaddy.com and set up hosting through a web hosting service like hostgator. It’s affordable, it’s professional, and it’s customizable. You can build your blog however you want.
A blog is the best way to get found on Google and other search engines, it’s the best way to create an interactive community of people who share similar interests, and it’s easy to integrate with social media, which can make your blog VIRAL for even more traffic.
2. Create quality content
What do you want to learn as a network marketer building your online business? What challenges are you facing getting traffic, generating leads, or making sales? What strategies and tips have you learned that you know other marketers would love to get their hands on so they can start seeing the results they want? If you can stay in tune with what people need to know and the solutions they are looking for, you will become a valuable asset not only to your business but also to others.
For example, one of the biggest challenges in building a network marketing business on the Internet is how to generate leads. Learn how to overcome the lack of leads and share what you learn on your blog. By helping other marketers solve this problem, you are becoming an authority on the subject and will begin to ATTRACT people who want to learn from you and possibly partner with you in business.
3. Drive traffic to your content
So what do you do with the quality content you create? You SHARE it! Use social networks, forums and other sites to drive traffic to your blog. You can share your links on Facebook, Twitter, social bookmarking sites like StumbleUpon and Delicious. Start following people within your niche who share your same interests so you can start driving them to your site.
4. Build your mailing list
Use autoresponder software, like AWeber or iContact, to start generating leads for your business. When a person takes the time to enter their contact details into your subscription box, then you know they want more information (or maybe they just want that freebie). You can continue to send them follow-up emails, tips, and training through their autoresponder to build a relationship with them. Take a look at my blog layout to see how many opportunities my readers have to opt-in to my mailing list if they are interested in learning more about network marketing on the internet. By building a substantial list, you have the opportunity to recruit people to your business as you continue to build trust with them.
5. Be consistent
Perhaps the most important of all: BE CONSISTENT. Many times people give up before they really advance their internet network marketing business because they are not consistent in their daily marketing routine. They don’t see the massive results they expect or “see” others get, so they give up too quickly. When you’re consistent, you’re dedicated to the entire process of building a successful online business, that means it takes time, hard work, and simple implementation. Building a network marketing business on the Internet is not easy, but it is simple. Stay the course and the rewards will be more than you could have imagined!