Imagine what it would be like if you gave birth to a newborn baby and never held it, never kissed it, or never showed it love? It is a proven fact that if you did that to a newborn, they would certainly die.
Well, the same goes for the people we recruit for our teams, if we don’t show them love, they will eventually die or quit right away.
With that said, what is the best way to show compassion for your team members?
Dr. Gary Chapman has written several books on the five languages of love. It has versions available for couples, singles, teens and children. For the purpose of what we do in our industry, I have outlined what I consider to be the five love languages for network marketers that will help you nurture and develop your team and they are as follows:
# 1 – Communication
Communication is a very important part of showing your team members that you care. Recent updates in technology have made it easy for anyone to send a simple email or e-card to team members to let them know you appreciate them or acknowledge something great they have done recently. However, I must say that taking the time to handwrite a simple note of praise and mail it in is one of the best ways to communicate. Your team members will feel even more appreciated.
In this day and age, when so many people brag about teaming up without picking up the phone, I encourage you to do the opposite. Calling a member of your team shows them that they mean more to you than just a dollar sign or number in your genealogy, and it shows that you are sincerely interested in building a relationship.
# 2 – Recognition
People become part of network marketing companies because of the recognition and financial rewards. This is a well known fact. Corporate America has moved away from recognizing its employees for a job well done, and as a result, the average person is starving for this kind of public display of appreciation.
Simple acts of recognition not only help a team member feel good, they go directly to the bottom line of their business because in network marketing, what gets recognized gets done.
Therefore, if you recognize the top in sales, you will have increases in sales and the same is true for recruiting.
But let’s face it, you have to pet people. And at the end of the day, there is a little boy in all of us who still gets excited when we receive a gold star. So we must make sure to give a lot of gold stars.
# 3 – Gifts
People love receiving gifts. Giving them is one of the strongest ways to increase retention on your team. Certainly, in an industry with a churn rate of over 90%, you’ll want to do everything you can to lower that statistic. Also, remember birthdays and anniversaries and send small gifts on these special occasions too. You acknowledge that your relationship extends beyond the realm of fair business. Building strong relationships creates loyalty among the team that could last forever.
# 4 – Servant Leadership
Servant leadership is about meeting the needs of the people you lead. A servant leader is one who is dedicated to serving his team. Acts of service can range from being available to help your team with their events and meetings, or helping them close new business partners, or even being available to them in a time of need.
One of my favorite authors, Marian Wright Edelman, says that “Service is the rent you pay to live” and I believe it.
# 5 – Spending time together as a team
There is nothing that beats the bonding experience of coming together as a team. Bringing your team members together for social events like bowling events, pizza parties, or team retreats is the perfect way for everyone to get to know each other. This allows your team members to see everyone in a relaxed atmosphere and also get to know each other from the other side. In these types of environments, lifelong and life-changing friendships develop.
Here’s the bottom line, after years of working in my network marketing business, I’ve learned that it will appeal to all kinds of people, with different personality types. These personalities will fuse to form a melting pot of opinions and ideals, which will define the culture of your team. You must understand and appreciate each personality for all they have to offer because it takes all types to make a team.
As a team leader in the MLM industry, your role is to show love and concern and to build relationships.
So STOP and ask yourself these key questions, how could you not have an affinity for the people who are helping you achieve your goals and live your dreams? How can you not appreciate those people who work with you and help you even when they don’t have to?
When you are blessed in abundance, it is your duty to be a blessing to others and what better way to be a blessing than to show love to our teams.
Doing so gets to the core of our cause as MLM leaders, which is literally changing lives. Loving your team isn’t just a nice thing to do. It is something you must do to be successful in the long run.